The platform bringing shopping to publishers

“SHOPCOOLS provides world class publishing groups with a fully integrated solution to monetize their audiences through shopping and build their long term e-commerce channel.”

— Olivier van Themsche, CEO

Provide a full fledged shop with 10,000+ brands to choose from.

We gather over 5+ million products from 10,000+ brands worldwide covering a large number of categories.

Our product assortment ranges from mass-market to luxury brands to help people find what they love.

From white label to customized solution, we design and build your branded shopping platform. No developer work required.

Customize the look and feel to create a unique experience that matches your publications’ DNA.

Easily manage product categories and select brands to suit your audience

Animate your shop by highlighting selected products, showcasing brands and retailers you want to

promote, great deals or even editorial shopping stories.

Consumers then access a curated products catalog updated daily with new references.

Monetize your audience through organically integrated shopping tools.

We ensure maximum visibility to your shop and multiply opportunities for readers to buy at the moment of engagement.

Inspiring and relevant product offerings increase audience engagement and foster media brand loyalty.

The ability to shop contextually displayed products allows publishers to better funnel their readers.


The right KPIs and data are core to e-commerce platforms.

SHOPCOOLS has developed its own analytics engine aggregating millions of lines of data in real time to identify and deliver the right offer at the right time.

Publishers will benefit from a dashboard offering them detailed visibility and understanding of their shopping platform business

Those insights are essential to maximise performance and reach the right KPIs and revenue targets.

From inspiration to transaction.

Publishers deliver content to readers on products and brands they recommend, acting at the very top of the funnel.

Adding layers of relevancy, context and trust through the content they broadcast, publishers tend not to benefit fairly from final purchases they’ve initiated. At COOLS we aim to bridge this gap.

SHOPCOOLS’ tools and technology focus on helping publishers capture the value they create in the purchasing funnel, when intent is being formed and, thereby, generate additional revenue streams.

Shopping tools and technology optimization to maximize publishers’ long term revenues.

We have a decade of experience in online shopping business.

A dedicated team will be at your side to support you every step of the way.

Our goal is to build the long term success of your shopping revenue channel.

 

Shopping as a Service

SHOPCOOLS provides a turnkey shopping solution offering a quality service to readers and building a strong, long term revenue channel for publishers.

  • Technology

    > Universally usable dedicated shopping platform

    > Shopping tools directly integrated into publishers’ content

    > Compatible with any CMS

    > Customizable layout

    > Seamless implementation

    > Tailor made analytics dashboard

  • Solution

    > 5+ million products

    > 10 000+ brands

    > All the most popular brands in one shop

    > Assortment ranging from mass-market to luxury

    > daily catalog update

    > Original content editor

    > Sponsored campaigns builder

  • Service

    > Dedicated Client Success Manager

    > First-party data collection (GDPR compliant)

    > Sponsored campaigns production

    > Tech support

    > Analytics and reporting review

    > Optimization

    > On-going channel strategy